PA Media own Alamy – a positive sign

PA Media bought Alamy in Spring 2020. It was a fairly quiet affair and has stayed that way since. There have been no dramatic changes in the business as far as contributing photographers have been aware.

I came across this image use of mine in the Guardian a few days ago but only today did I have a second glance and then noticed something interesting. It’s the byline identifying that the article has come from PA Media – in other words it seems to be a package written and produced for the newspaper by PA using an Alamy image and presumably words from a staff member. The fee for this use has not as yet been displayed to me but a package like this is a good way to add value to images and make Alamy photographs far more appealing to publishers. So a positive sign of things to come I hope.

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